Scott McElfresh, Vista Farms

“If they are grazing, they are gaining and if they are gaining, there is a payoff there. When cattle are laying in the shade or standing in the mud, they are not consuming forage and therefore they are not growing. We raise our own bulls and our own replacement heifers, so we like to see the cattle out grazing, out gaining weight, where they are more profitable than when they are under the shade. We run our bulls in a river bottom 200 yards from chicken houses, and since we started them on VitaFerm® HEAT®, they don’t have flies on them. The product is just amazing.”